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Hi, I am
Gabriela.
I’m a Senior Art Director at GUT São Paulo, recognized as Next Creative Leaders and one of Brazil’s 30 Under 30 creative talents.
I’ve collaborated with leading brands like Netflix, AB Inbev, Natura, Google, Spotify, and Miami Ad School — always blending creativity and innovation.
For me, adverstising it’s a way to foster meaningful communication, celebrate diversity, and create work that amplifies voices and connects with audiences worldwide.
AWARDS & RECOGNITIONS
Cannes Lions
Call of Discounts
Grand Prix –– Entert. for Gaming –– 2025
Cannes Lions
Call of Discounts
Silver –– Social Content Marketing –– 2025
Cannes Lions
Call of Discounts
8X Shortlist –– 2025
Cannes Lions
Grad in Black
Bronze –– Glass Lion for Change –– 2025
Cannes Lions
Grad in Black
Silver –– PR –– 2024
Cannes Lions
Grad in Black
Bronze –– Brand Experience –– 2024
Cannes Lions
Grad in Black
2X Shortlist –– 2024
Next Creative Leaders –– 2025
Cannes Lions
Young Lions (#2 Place) –– 2025
LIAisons
Mentorship Program –– 2025
Effie Awards
Grad in Black
Gold –– 2024
Clube de Criação
Grad in Black
Silver –– 2024
Clube de Criação
Grad in Black
Bronze –– 2024
Clube de Criação
Spaten Fight Night
Bronze –– 2024
Clube de Criação
Natura Christmas Trilogy
Silver –– 2023
D&AD
Amazon Alive
Shortlist –– Digital –– 2023
El Ojo
Amazon Alive
2X Bronze –– 2022
The One Show
Amazon Alive
Merit –– Green Pencil –– 2023
New York Festivals
M.AD Game Changers
Shortlist –– Direct –– 2021
The Gerety Awards
Eu Sou Cervejeira
Shortlist –– Communication Cut –– 2021
Meio & Mensagem
30 Under 30 Talents –– 2021
D&AD New Blood
#BringBackSamantha
Graphite Pencil –– 2021
The One Show
Extra Luck
Young Ones –– Silver –– 2021
Cannes Lions
Bricks For Players
Future Lions –– Shortlist –– 2021
Prémios Lusofonos
Lycia's Anti Varicoses Filter
Categoria Estudante –– Bronze –– 2020
The Side Show
Textos Cruéis Demais
Social Media –– Silver –– 2020
EXPERIENCE
Gut São Paulo
Senior Art Director –– 2024 - Currently
Africa DDB
Art Director –– 2021 - 2024
SUNO United Creators
Art Director –– 2021
MUTATO
Art Director –– 2018 - 2020
Tribal Worldwide
Assistant Art Director –– 2017
Agência Brocco
Art Director Intern –– 2016
Albany Center Gallery (Albany, NY)
Graphic Designer Intern –– 2015
☆ JURY
ADC 104th Annual Awards –– Jury of 2025
Gerety Awards –– Jury of 2024
Clube de Criação CCSP –– Jury of 2023
Effie College –– Jury of 2022
Clube de Criação CCSP –– Jury of 2022
Clube de Criação CCSP –– Jury of 2021
Brasil Design Award –– Jury of 2021
Clube de Criação CCSP –– Jury of 2020
SCHOOLING
Miami AD School
Creativity & Portfolio –– 2021
Instituto Presbiteriano Mackenzie Advertising & Marketing –– 2013 - 2017
State University of New York at Albany Exchange Program –– 2015
Escola Panamericana de Artes e Design Graphic Design –– 2013 - 2015
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